Our winter 2017 season has been inspired by the exploration of new trails and finding perfect powder in a modern alpine world.
Beautiful natural elements are contrasted with strong lines and colours as fresh icy tones compliment rich shades to create a modern yet feminine look.
Garments feel luxurious with a soft hand feel and crafted detailing easily transitioning from slope to the street
Rojo and Elude have grown from a simple passion for Hand-Crafter creativity and the alpine life style.
All these years later we are just as passionate and we would like to thank-you for supporting our Australian owned family business and fow allowing us to follow our passions since 1987.
We look forward to showing you our 2017 range which, as always, has been made with love!
From the team at Rojo and Elude
Rojo began in 1987 when two friends joined their names together to form the Southern hemisphere's first female ski and snow based brand. Rojo started off as art for your head - highly original hand painted headbands, beanies and other items of wearable art. The items attracted a cult following.
Now, Rojo is all about unique women’s and junior girls snow apparel. It's all about wearable, functional treasures that arrive with finishing touches. As different as each individuals own style, our Rojo range offers mix and match options of selected fabrics with textures, original yardage prints and artistic details.
Our design team consists of a collaboration of artistic and like minded individuals whose icy passions and dreams are the very core of the range's expression.
Our Rojo ranges are mixed with our thoughts of that first light, crisp air, soft falling snow, freedom, new trails and adventures, hot chocolates, fireplaces, rugs, warmth and endless days spent in perfect powder somewhere on our white crystal planet.
We hope you enjoy our brand and feel a part of our community.
If you wish to speak with us about our brands or this site please do not hesitate to contact us at:-
Rojo Australia Pty Ltd
PO box 215